This Day in Founder History
The Fayetteville store opens: a Ben Franklin franchise with a Walton’s 5¢ and 10¢ sign, Sam’s second store after Bentonville. The building is an odd shape, 19 by 145 feet, but it has a back door and a storage room upstairs. In the memoir, Sam’s daughter Alice remembers the circus of those early Saturdays, and that Fayetteville is also where the family meets its first discounter competition, Gibson’s.
“Fayetteville was where we opened our second store after Bentonville.”
Alice Walton, in Made in America. Date: Vance H. Trimble, Sam Walton: The Inside Story of America’s Richest Man.
A short clip of this moment
Hear the full story: Sam Walton, Part 2: Building Back Bigger and Better
How he talked: Sam Walton Voice Card
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